FranPro

Deep Dive into Customer Experience


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Welcome to FranPro Insights Podcast.  If you would like to access our most recent content and to receive updates, you can register here: https://franpro.com/

Contact us here [email protected] if you:

  • Want help finding a franchise 
  • Would like to be featured on our program
  • Would like help producing or want a podcast produced for you
  • Are a franchise company and want access to our free ROI Tracker dashboard

In this episode, Lance Hood of FranPro interviews Kelly Benish, VP of strategic partnerships with Uberall. Kelly Benish is an incredible resource for any franchise organization. If you would like to work with Kelly, you can reach her here: https://Franpro.vip/GoUberall

A few topics we cover in this call are "Where 85% brand engagement comes from" and "The 2 crucial factors that drive customer decisions"

Also covered:

  • ​Voice search popularity growing, 33 million devices in North America
  • ​Customer loyalty increases repeat purchases by 32%
  • ​Immediate feedback solicitation essential for customer insights


Ready to decode the mysteries of voice search and consumer convenience? Stay tuned, as we've got Kelly Banish, Uberall's VP of Strategic Partnerships, sharing her insights about how franchises can effectively tap into the growing market of voice search users (a whopping 32% increase between 2018-2019!) and the power of consumer convenience in shaping business strategies.

Ever wondered how Google audits and personalizes reviews or how a business can ensure it's easily discoverable by potential customers? We're pulling back the curtain on these strategies, and more. From enhancing online accessibility to optimizing Google business listings, we're tackling all the strategies businesses need to reach their target audience. But it doesn't stop there. We're also challenging the usual pathways customers take to find a business, exploring new strategies that make you more reachable.

Finally, we're putting customer engagement under the microscope. How can a business ensure they're not just accessible but also convenient? From automated messaging to GPS navigation, we're detailing ways to increase customer loyalty and engagement. And if you're looking for a one-stop solution to enhance your franchise's reach, Kelly gives us a sneak peek into how Uberall is helping businesses achieve just that. So, buckle up and get ready for a deep dive into the world of consumer convenience.


Contact us at [email protected] if you:

  • Want help finding the right franchise for you
  • Would like to be featured on our program
  • Would like help to produce or want a podcast produced for you
  • Are a franchise company and want Free access to our ROI Tracker dashboard

*Some of the companies we interview compensate us a commission if you purchase something.

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FranProBy Lance Hood