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Deep Dive into Google’s UTurn on 3rd Party Cookies (DAD Episode 004)
In today's episode, Matt and Andrew explore Google's u-turn on the deprecation of 3rd party cookies and what does this mean in our industry. As part of the discussion, we start off discussing what are cookies, the difference between 1st party and 3rd party cookies, the difference between using a cookie and browser storage, what does the u-turn actually mean and two of Google's other initiatives (Manifest V3 and Google AI Overview).
After the session, Matt found a LinkedIn post that was relevant for this conversation: https://www.linkedin.com/posts/jonsuarezdavis_marketing-martech-data-activity-7232432383872897026-K97K?utm_source=share&utm_medium=DigitalAfterDark-Podcast
Stay to the end to explore a section of the podcast that got cut for some humorous reasons.
What are your thoughts on Google's decision not to deprecate 3rd party cookies and all things Google? Join the conversation in the comments section. And as always, you can contact Matt and Andrew at: [email protected]
After the session, Matt found a LinkedIn post that was relevant for this conversation: https://www.linkedin.com/posts/jonsuarezdavis_marketing-martech-data-activity-7232432383872897026-K97K?utm_source=share&utm_medium=DigitalAfterDark-Podcast
Stay to the end to explore a section of the podcast that got cut for some humorous reasons.
What are your thoughts on Google's decision not to deprecate 3rd party cookies and all things Google? Join the conversation in the comments section. And as always, you can contact Matt and Andrew at: [email protected]
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By Digital After DarkIn today's episode, Matt and Andrew explore Google's u-turn on the deprecation of 3rd party cookies and what does this mean in our industry. As part of the discussion, we start off discussing what are cookies, the difference between 1st party and 3rd party cookies, the difference between using a cookie and browser storage, what does the u-turn actually mean and two of Google's other initiatives (Manifest V3 and Google AI Overview).
After the session, Matt found a LinkedIn post that was relevant for this conversation: https://www.linkedin.com/posts/jonsuarezdavis_marketing-martech-data-activity-7232432383872897026-K97K?utm_source=share&utm_medium=DigitalAfterDark-Podcast
Stay to the end to explore a section of the podcast that got cut for some humorous reasons.
What are your thoughts on Google's decision not to deprecate 3rd party cookies and all things Google? Join the conversation in the comments section. And as always, you can contact Matt and Andrew at: [email protected]
After the session, Matt found a LinkedIn post that was relevant for this conversation: https://www.linkedin.com/posts/jonsuarezdavis_marketing-martech-data-activity-7232432383872897026-K97K?utm_source=share&utm_medium=DigitalAfterDark-Podcast
Stay to the end to explore a section of the podcast that got cut for some humorous reasons.
What are your thoughts on Google's decision not to deprecate 3rd party cookies and all things Google? Join the conversation in the comments section. And as always, you can contact Matt and Andrew at: [email protected]