Talent Rebelcast

Deep Thoughts on Castles, Conversion Rates, Engagement & Belonging, Friction Points

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Allyn & Tracey focus on connecting dots this week and do using the word "Gravitas" more then once.  We talk about:

  • How castles make you smarter
  • Why RM needs to get its head out fo the sand and start really learning about its customers (Candidates)
  • How Consumer and Recruitment Marketing are different 
  • The connection between cults and strong brands
  • How RM maybe should focus on identity marketing
  • There are three types of work according to Tracey: Jobs, careers and callings
  • Conversion dashboards are more powerful then conversion rate tracking
  • Friction is the most powerful RM weapon in your arsenal
    • ...more
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