You listen to me reviewing books often, but this one is slightly different. We look at a transcript which is a gold mine. Allow your self to be a fly on the wall while the geniuses go to work. If you ever had a business idea, own any business or have friends with a business read this 50 page transcript and you will never look back. Jay Abraham is the best marketer I have ever come across, so read and learn from the best. 

Here is an example of some of the marketing we have tried before.