In this episode of Hard Target, Benjamin Barrontine speaks with Luke Arrigoni, from Loti, about the importance of protecting personal images and videos online. They discuss the challenges posed by deepfakes, impersonation, and the evolving landscape of cybersecurity threats. Luke shares insights into Loti's technology that helps identify and remove unauthorized use of personal likenesses, as well as practical tips for individuals to safeguard their online presence. The conversation also touches on the future of cybersecurity legislation and the need for a balanced approach to bio-metric data protection.