In this episode of Blue Ocean by StartOps, we sit down with Michael Rossiter, Co-Founder and CEO of Atomic — an AI-native inventory management platform used by a growing number of omnichannel brands.

Built by former Tesla planners who lived through the Model 3 ramp, Atomic is a unit-level simulation engine that reconciles demand and supply constraints in real-time — offering the control of spreadsheets with the power of enterprise-grade planning software.

We dive into Michael's experience managing Tesla's Sales & Operations Planning during hyper-growth and how those hard lessons shaped what Atomic is today. Michael has fresh and interesting answers to questions like:

• Why do planning teams always end up back in spreadsheets? (Hint: it has to do with what he calls "the trust deficit")
• What does "planning excellence" really look like?
• Will inventory planning end up dominated by vertical or horizontal AI SaaS?
• What is the actual cash impact of implementing planning software?

Whether you're a CEO, a CFO or a planner, you'll find some useful gems in this episode.

Learn more about Atomic or get in touch here: https://startops.network/companies/atomic