Swarnali Mitra is currently an early-stage investor at Anthemis Group where she invests in female founded and co-founded companies at the pre-seed/seed stages. Her background spans across engineering, product, public policy and capital markets and she is most interested in solving the hard problems of fintech. 

She talks about the importance of funding female founders (and how we can do it!) as well as the key things you should consider highlighting as a founder pitching for funding before building traction. (Spoiler: Swarnali LOVES founders who are able to articulate the potential for long-term sustainability.)

In this episode, you will hear more about:

• Swarnali’s path from engineering to venture capital
• What we can do as an industry to see the 2% of venture capital dollars going to women increase
• Why we can be optimistic about the current landscape for startup funding
• The core qualities that an early-stage founder should be focused on

Connect with your host on Instagram at @shauna.armitage and listen to more Startup Renegade stories at www.startuprenegades.com