In this conversation, Phil Brown interviews Amy Climer about her new book, 'Deliberate Creative Teams.' They discuss the importance of creativity in teams, the misconceptions surrounding creativity, and the role of education in stifling creative potential. Amy shares insights on how to facilitate creativity within teams, the concept of creative abrasion, and the creative spectrum that teams can navigate to enhance their innovative capabilities. The discussion emphasizes the need for structure in creative processes and the potential for individuals and teams to elevate their creative output.

• Amy's book is based on her PhD research on creativity in teams.
• Creativity is often misunderstood; it's about problem-solving, not just artistic ability.
• Education systems can diminish creativity by promoting standardized answers.
• Creativity can be learned and developed over time.
• Facilitators play a crucial role in creating environments for creativity.
• Creative abrasion allows for healthy conflict and idea generation.
• Group think can stifle innovation and should be avoided.
• Teams can be categorized on a spectrum from destructive to scalable in terms of creativity.
• Setting clear expectations and structures can enhance creative processes.
• The ultimate goal is to help teams and individuals reach their full creative potential.

Get Amy's Book - https://a.co/d/3FzEwtq

Learn more about the book - https://climerconsulting.com/book/

Connect with Amy - [email protected]

Connect with Phil - [email protected]

Instagram - https://www.instagram.com/verticalplaypen/

Music and sound effects - epidemicsound.com