Key Takeaways:

• Grow your pipeline impact through consistent, value-driven engagement across channels. Follow a social media strategy that moves audiences from awareness to reliable outreach, relationship building, and action.
• Implement a content hourglass system: Create one core story weekly and derive consistent messaging from it for all platforms. Create targeted email campaigns for different audience segments with one clear story/message instead of long, multi-update emails.
• Plan content in a three-week cycle: client story, donor feature, recap, and rerun/recycle content occasionally. Develop one core story weekly, repurpose it into various formats, host it on the website, and distribute it through channels to drive traffic back to the website.
• Tell one awesome story weekly using video, blog posts, and social posts; repurpose major events content for the website, email, and social; segment email lists for targeted communication; move audiences from awareness to action through a consistent content pipeline.

“Email is reliable reach - it's the most reliable, most consistent method of getting your message out.”

“Ask yourself this question: Is the story I'm telling something that I want people to know or something people want to actually know?”

“Tell one awesome story a week. You can tell an entertaining story or an educator story. You have expertise that you can share with people.” 

- Maryanne Dersch

Let’s Work Together to Amplify Your Leadership + Influence

1. Group Coaching for Nonprofit Leaders

Want to lead with more clarity, confidence, and influence? My group coaching program is designed for nonprofit leaders who are ready to communicate more powerfully, navigate challenges with ease, and move their organizations forward.
 

2. Team Coaching + Training

I work hands-on with nonprofit teams to strengthen leadership, improve communication, and align around a shared vision. Whether you’re growing fast or feeling stuck, we’ll create more clarity, collaboration, and momentum—together.
 

3. Board Retreats + Trainings

Your board has big potential. I’ll help you unlock it. My engaging, no-fluff retreats and trainings are built to energize your board, refocus on what matters, and generate real results.

Get your free starter kit today at www.theinfluentialnonprofit.com

Connect with Maryanne about her coaching programs:

https://www.courageouscommunication.com/connect

Book Maryanne to speak at your conference:

https://www.courageouscommunication.com/nonprofit-keynote-speaker