Defining demand generation has always been a challenge, says Janelle Amos, Founder and Chief Strategist at Elevate Growth. In this episode, Janelle talks about how this realization helped her shift her business focus to better help her clients. She stresses the importance of clear messaging and communication to land long term clients.

Connect with Janelle here:

LinkedIn: https://www.linkedin.com/in/janelleamos/

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