EntreNetwork

Demand Generation with Janelle Amos

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This week, Sidney sits down with Janelle Amos, a demand generation and SaaS consultant, and the founder of (Elevate Growth). The two discuss Janelle's journey into entrepreneurship and how you can implement demand generation into your small business! 

In this episode of EntreNetwork we cover several key topics including:

  • What is demand generation (4:01)
  • The overlap between demand generation and lead generation (8:22)
  • Recourses you can use to do demand generation for your business (11:14)
  • How to get leadership to pivot into demand generation (12:07)
  • Looking at the metrics that matter (14:41)
  • Challenging myself to "walk the walk"  (18:00)
  • TikTok in addition to LinkedIn (20:41)
  • Analyze your journey yourself (28:51)


    • Connect with Janelle!

    Connect with her on LinkedIn: linkedin.com/in/janellesabin/

    Visit her website: www.elevate-growth.com


    This is brought to you by Revision Marketing Group

    https://revisionmg.com/

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    EntreNetworkBy Revision Marketing Group