In this debut episode of Dental Founder, Dr. Jessica Emery sits down with Mallory Stewart, a dental hygienist, teeth whitening specialist and founder of SMRKLSS, a growing oral care brand built around confidence, simplicity and loving your real smile.

Key Takeaways

• Why whitening is an untapped opportunity in dental practices
• How Mallory found a dental formulator and developed her hero product, Smile Sealer
• The reality of product development - costs, timelines, and iterations
• How collaboration between dental professionals and independent whitening businesses benefits everyone
• Why influencer marketing helped put SMRKLSS on the map
• The mindset shift required to go from employee to founder
• Why being comfortable with discomfort is the key to growth

Connect with Mallory

Instagram: https://www.instagram.com/smrklss/

__________________________________________________

Follow & Subscribe

Never miss an episode! Follow Dental Founder wherever you listen to podcasts and come hang out with us on Instagram:

• 🎙️ Podcast: Dental Founder
• 📸 Instagram: @DentalSoiree | @DentalFounderPodcast | @DrJessicaEmery

Ready to Go Deeper?

If this episode lit a fire in you, Dental Founder Academy is your next step. This is where we help women in dentistry build bold, beautiful brands and businesses on their own terms with the strategy, support and sisterhood to back it up.

👉 Check out Dental Founder Academy at https://dentalsoiree.com/dental-founder-academy

In this episode of Dental Confidential, Dr. Jessica Emery sits down with dental industry trailblazer Deborah Carrier, a clinical hygienist of 40+ years who proves what’s possible when you stop waiting for the “right time” and start moving on the idea that won’t let go.

Deborah shares her path from being told she’d “never get into hygiene school” to building multiple mission-driven businesses, including CPR Sisters (and how their training model helped someone respond confidently during a real cardiac arrest) and Twice As Nice Uniforms, a dentistry-specific uniform brand designed for infection control, comfort and real operatory life.

If you’ve been sitting on an idea, craving something bigger or wondering what else is possible in dentistry… this episode is your sign.

@twiceasniceuniforms

__________________________________________________________

Follow us on IG

@drjessicaemery

In this episode, Dr. Jessica drops in with a full-body download about what’s been unfolding behind the scenes, the powerful energetic shifts happening in her world and the birth of The League™, a high-frequency membership.

Jessica shares how years of personal development, quantum work, intuition and embodied manifestation have shaped her life, her businesses and every major leap she’s made. She opens up about the importance of listening to your inner GPS, raising your frequency and creating intentional space for vision casting - the practice that has allowed her to continually reinvent, expand and collapse timelines.

You’ll hear how Content Club is evolving, why brand identity is deeply tied to your inner work and why 2026 will require you to show up online in a whole new way.

If you’ve been feeling the nudge for more - more clarity, more alignment, more expansion, more you, this episode is your sign.
The doors to The League are officially open and you’re invited into a whole new era.

LEARN MORE ABOUT THE LEAGUE

Join the FREE Calibrate masterclass (Dec 17th 2025)

Join the FREE Soulsocial Masterclass (Dec 19th 2025)

Follow us on IG

@drjessicaemery

@dentalsoiree

In this episode of Dental Confidential, I’m joined by intuitive money coach and former “HIPAA Chick” Danielle McKinley for a real, no-filter conversation about contentment, money and what true freedom actually looks like beyond the operatory.

We talk about how social media has stretched our radius of comparison, why so many high-achieving women in dentistry feel “I have a great life… but I’m still not happy,” and how to start defining your own version of enough.

Danielle shares her story of building and exiting a successful company, only to realize that the big “win” felt empty and how that moment became her wake-up call to do the inner work, heal her money story and completely realign her life.

We get into money as energy, the subconscious programming you picked up around money as a child, how that shows up in your practice and your team and why outsourcing everything to your CPA is quietly costing you. We also talk nervous system regulation, the difference between consuming and embodying personal development, decision-making, human design and giving yourself permission to pivot if the role you’re in no longer fits the woman you’re becoming.

If you’ve ever looked around at your “successful” life and thought, Why don’t I feel content? - this conversation will land.

Follow Danielle on Instagram:
👉 @_lifebydanielle

Check out Dr. Jessica Emery’s books for women in dentistry
For mindset, frequency and creating a life beyond burnout
https://drjessicaemery.com/the-books

✨ Come hang out with us on Instagram:👉 @drjessicaemery

This episode marks an evolution, not an ending. I’m moving our weekly conversations to Happy CEO, where we blend dentistry, leadership and creator energy to build businesses (and lives) that feel aligned, abundant and free.

Dental Confidential stays live with 100+ episodes, and I’ll still drop dental-specific chats here when called.

We cover:

• Why alignment beats hustle (and how to actually feel the shift)

• Letting go of old codes, especially insurance-driven scarcity

• Fee-for-service freedom, team overflow and patient experience

• Feminine energetics in leadership: intuition, creativity, flow

• Your next chapter: offers, mentorship and moving with courage

Next step: Follow Happy CEO with Dr. Jessica Emery on your favorite podcast app so you never miss an episode.

Happy CEO Podcast

Dr. Jessica Emery Instagram

Launch Lab Academy

Happy CEO Coaching Program

In this episode of Dental Confidential, Dr. Jessica Emery dives into one powerful truth that can completely shift your practice - offer creation is wealth creation.

If you’ve ever felt trapped in the loop of insurance-driven dentistry or caught up in the “same old” routines, this conversation will wake up your imagination. Jessica shares how she built her boutique, fee-for-service practice, Sugar Fix Dental Loft, by dreaming, designing and creating offers that felt fun, elevated and wildly profitable, from curated patient experiences to premium cosmetic packages.

You’ll hear stories from her own journey, how she turned her creative ideas into multi-million-dollar success and how you can do the same by infusing passion, beauty and energy back into your practice.

✨ Tune in to learn how to design a practice people love to pay for and a life you can’t wait to wake up to.

Follow along on Instagram @drjessicaemery

Join the 100k Day FREE Workshop

From hand-dipping X-rays in her father’s office to leading her own thriving practice, Dr. Joanne Block Rief has spent nearly four decades shaping a life and career she loves.

In this episode, she joins Dr. Jessica Emery to reflect on her journey from working beside her father in Annapolis to growing and eventually selling Crossroads Dental Arts. They talk about growth, transition and what freedom looks like after dentistry.

Warm, wise and refreshingly honest, Dr. Rief reminds us that success evolves and it’s never too late to design your next chapter.

Connect with Dr. Joanne on Instagram @joannerief.

___________________________________________________________

Come connect with me on Instagram ⁠⁠@dentalsoiree⁠⁠, ⁠⁠@drjessicaemery⁠⁠ and ⁠⁠@dentalgirlgang⁠⁠ for daily inspiration, behind-the-scenes and more high-vibe conversations.

In this episode, Dr. Jessica Emery shares the weekend that changed everything, two books channeled, a full-body “I’m back” moment for dentistry and the birth of a new movement.

Dr. Jessica walks through the breadcrumbs that led her from Chicago FFS practice owner to online creator and now to a renewed mission of bringing energetics, human design and nervous-system freedom to dentists.

You’ll hear why she’s pouring her energy into the Dental frequency field, what “quantum leaps” actually look like in real life and how calibrating your energy (not just clocking more hours) creates more abundance, creativity and time.

________________________________________

Come connect with me on Instagram ⁠@dentalsoiree⁠, ⁠@drjessicaemery⁠, and ⁠@dentalgirlgang⁠ for daily inspiration, behind-the-scenes and more high-vibe conversations.

📸 And if you’re ready to level up your brand and create endless content in one weekend, join me in Charleston for the Content Creation Weekend, happening February 7–8, 2026.

⁠https://www.jessicaemery.com/Smile-Soiree-Content-Creation-Weekend

Want more freedom, wealth and alignment? Join me inside the Millionaire Mastermind. Let’s build your next chapter together.

https://hellohappyceo.com/happy-ceo-coaching

If your schedule looks like five columns of chaos, this one’s for you. In today’s episode, Dr. Jessica Emery gets real about “dental gymnastics,” the dysregulated nervous system it creates and why your calendar is a mirror of your inner world.

She breaks down how she built an eight-figure, fee-for-service practice by design, not by hustle, working under 24 hours a week with block booking, fewer patients and more presence… and how that spaciousness unlocked her next chapter.

You’ll hear:

• The mindset shift to stop outsourcing your power to insurance

• How authenticity on social (not trends) magnetizes the right patients

• Why niching into what you love increases joy, quality and income

• The energetics of money: opening to abundance vs. operating from scarcity

• Simple first steps to recalibrate your schedule and your identity

This is your invitation to strip the ego, speak your truth and create the life and practice you actually want. Freedom, wealth and ease belong in dentistry, starting with your next decision.

Come connect with me on Instagram @dentalsoiree, @drjessicaemery, and @dentalgirlgang for daily inspiration, behind-the-scenes and more high-vibe conversations.

📸 And if you’re ready to level up your brand and create endless content in one weekend, join me in Charleston for the Content Creation Weekend, happening February 7–8, 2026.

https://www.jessicaemery.com/Smile-Soiree-Content-Creation-Weekend

In this powerful episode of Dental Confidential, Dr. Jessica Emery dives deep into what it really means to take your power back as a dentist, as a leader and as a human being. She shares how stepping out of fear, scarcity and insurance-driven burnout and into alignment, frequency and self-trust changes everything, not just in your practice, but in your entire life.

You’ll hear why money follows who you become, how to shift out of the logic-driven hamster wheel and into true CEO energy and why the patient experience is about so much more than procedures. This episode is part inspiration, part truth-telling and part invitation to start creating a business and life on your own terms.

💡 Want more conversations like this? Follow along on Instagram @dentalsoiree, @drjessicaemery and @dentalgirlgang