Der Standard is a prominent Austrian publishing company renowned for its comprehensive coverage of national and international news. Founded in 1988, it has established itself as a leading source of quality journalism in Austria. 

In this episode, FT Strategies' Deputy Managing Director, Aled John is joined by Florian Stambula, Head of Product and Deputy Director of Digital Publishing, at Der Standard to discuss Der Standard's focus on building a data-driven framework to understand, measure and increase community engagement.

Der Standard participated in the Google News Initiative and FT Strategies Data and Insights Launchpad programme, an ambitious three-month programme aimed at empowering publishers by demonstrating the value & impact of data & insights. 

The FT newsroom is not involved in its production.

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