Inspired by a listener email, Josh explores how to talk about Arc not in its technical form, but instead as a unique value and service. He reflects on how brands like Peloton, Uber and Apple have positioned their products beyond their tangible use - and what that can look like for Arc going forward.

Chapters:

00:00 - Feeling inspired

00:22 - One thing on Josh’s mind

01:30 - How to explain Arc 2.0

05:30 - Positioning of Peloton, Uber and Apple

08:11 - What is the equivalent explanation of Arc 2.0?

09:31 - Send your ideas to [email protected]

11:06 - Inspiration from a listener email