Your YouTube channel is a marketing engine for your VOD. It's where you get your streaming business discovered and grow your brand.

Today, we're joined by DeShuna Spencer, founder of kweliTV to learn about building a successful niche video streaming business.

Kweli means Truth in Swahili. In this episode, DeShuna shares the truth about running a niche streaming service. Stay tuned to learn:

• What KweliTV is and how it came about
• How a niche entertainment SVOD can succeed
• How a VOD platform can enable you to offer value to your audience
• How KweliTV seek out and get new content
• How KweliTV is managing the royalties
• The importance of offering free trials
• What does it take to grow in today's media landscape
• How KweliTV continues to grow and thrive

Check out kweliTV: https://www.kweli.tv/

Have questions? Tweet us @uscreentv
Check out our free Video Business School here.

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