Eric Reidinger shares how Elevation Building Company creates distinctive luxury homes in Atlanta's North Metro area through their unique process-driven approach and design partnerships. Their custom home building strategy focuses on smaller, cohesive communities with meticulous attention to detail that sets their properties apart from production builders.

• Started building in 2006 and founded Elevation Building Company in 2017 with business partner Justin Mims
• Specializes in purchasing land and developing smaller communities (7-24 lots) to avoid competing with larger builders
• Implements a comprehensive pre-construction process where all design decisions are made before building begins
• Works with Heart Lock design to create cohesive community aesthetics while giving each home unique character
• Completes 5,000 square foot luxury homes in approximately eight months due to efficient processes
• Partners with Magbee Contractors Supply for custom doors, windows, and millwork that create distinctive first impressions
• Offers three product lines: Reserve Series (~$250/sq ft), Legacy Series (~$350/sq ft), and Icon Series (~$500/sq ft)
• Creates lasting relationships with clients through the 3-year journey from pre-construction through warranty
• Recommends homeowners find a builder before purchasing land or hiring an architect to avoid budget surprises
• Current projects include Mason in Roswell with English arts and crafts homes and Provisions in Canton featuring modern farmhouses

Visit elevationbuildingco.com or find them on Instagram at elevation_building_co to learn more about their custom homes in the Alpharetta and Roswell areas.

👉 Subscribe to Built to Win

Real talk, strategies, and tools from Stefanie.

👉 Book a Strategy Call

Ready to grow your brand or business? Let’s talk.

Connect with Stefanie Couch & Grit Blueprint

Grit Website: GritBlueprint.com
YouTube: Stefanie Couch
Instagram: @StefanieCouchOfficial
LinkedIn: Stefanie Couch
Stefanie’s Website: StefanieCouch.com

👉 About Stefanie Couch & Grit Blueprint

I'm Stefanie Couch, the founder of Grit Blueprint. I grew up in a third-generation building supply business. I've worked inside dealers, distributors, and manufacturers. I built Grit Blueprint to solve problems I saw in our industry.

Grit Blueprint is a visibility, media, and growth partner for manufacturers, distributors, dealers, service providers, and leaders in the building industry.
We help you get seen, build trust, and become unmistakable.