In this episode, we explore the key design elements of effective surveys, emphasizing the importance of user-friendly experiences and reliable data collection. But first, in our free talk segment we discuss the compensation structure of the YouGov platform.

Then, we highlight practical tips like strategic question ordering, clear language use, and consistent visual design. Additionally, the episode discusses behavioral aspects such as the appropriate use of forced responses and fair uses of attention checks to maintain respondent engagement without compromising data quality.

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