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Design on Trial: Can the Creative Convince the CFO?
Can Creativity Defend Its ROI in the Boardroom?
Tangible insights, tough questions, and real stories from the front lines of design leadership.
In this episode, host Marian Temelkov plays a skeptical CFO challenging design disruptor, Niklas Mortensen on the true business value of design.ðŸ§
Can creativity justify its cost? 📊
Are there metrics that prove its impact? 💼
And how do we bridge the gap between innovation and financial return?
Guest: Niklas Mortensen- Chief Design Officer at DesignIt, award-winning experience innovation company
Host: Marian Temelkov- CEO of Dynamis Group, a global talent consultancy
🎧 Tune in to hear the verdict.
View all episodes
By Dynamis Group
5
11 ratings
Can Creativity Defend Its ROI in the Boardroom?
Tangible insights, tough questions, and real stories from the front lines of design leadership.
In this episode, host Marian Temelkov plays a skeptical CFO challenging design disruptor, Niklas Mortensen on the true business value of design.ðŸ§
Can creativity justify its cost? 📊
Are there metrics that prove its impact? 💼
And how do we bridge the gap between innovation and financial return?
Guest: Niklas Mortensen- Chief Design Officer at DesignIt, award-winning experience innovation company
Host: Marian Temelkov- CEO of Dynamis Group, a global talent consultancy
🎧 Tune in to hear the verdict.