oin us in this episode of Toy Business Unboxed, we have an engaging chat with Joe, the genius behind numerous published board games and a successful Kickstarter campaign. Joe takes us through his fascinating journey from playing Monopoly and Clue as a kid to becoming a full-time board game designer. We delve into his creative process, the importance of playtesting, and the tough decisions between pitching to publishers and self-publishing. Joe also shares his insights on running a successful Kickstarter campaign, marketing tips with Facebook ads, and even talks about his online course and books. If you're passionate about board games or looking to break into the toy industry, this episode is packed with invaluable advice just for you.

⭐️ Highlights:

00:00 Introduction to Toy Business Unboxed

00:51 Guest Introduction: Joe, the Board Game Designer

01:20 Joe's Journey into Board Game Design

02:54 The Creative Process of Board Game Design

04:27 Pitching to Publishers vs. Self-Publishing

07:04 Successful Kickstarter Campaigns

10:06 Marketing Strategies for Board Games

27:18 Playtesting and Refining Your Game

30:22 Joe's Courses and Books on Game Design

32:28 Memorable Experiences and Final Advice

34:20 Conclusion and Contact Information

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