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Design Principles & Creative Strategy 2 with John Mwendwa | Impact Masters Podcast
Let us know how we are doing
In this episode, we explore who is John Mwendwa. The who, the where, the how, and the what.
Episode Highlights & Key Takeaways
- What is “design thinking” and how it applies to startups
- Essential design principles for impactful branding
- Balancing aesthetics vs usability in UI/UX design
- Tools and workflows John uses for design projects
- Case studies: design impact in African tech ventures
- Advice for emerging designers and founders on a budget
00:00 — Introduction & guest background
05:20 — Defining design thinking & principles
14:45 — Creative strategy vs brand identity
23:10 — UI/UX: usability, accessibility & aesthetics
31:55 — Tools, workflows, resources
40:30 — Case studies & real-world examples
47:10 — Advice for designers in African tech
53:00 — Wrap up & closing thoughts
https://tiskos.com/
John Mwendwa Biography.
I stand by the words. - "To do everything I can".
I hold the business of design dear having realized how generally it impacts People and relationships. Like all designers I believe design can change the world, I mean it was created by it.
That's why over the years I have been out helping connect business with people. On this, I have worked on development & design projects for some amazing Businesses, Individuals & Startups. I have engaged clients in different fields e.g. Banking, insurance, Fin-tech, E-Commerce, Entertainment, Communities, Education, and several others. Some companies are NCBA, PACE Africa, Smart People Africa, E-merse, DroidconKE, Invent Consulting Ltd., Nairobits Trust, and Think Organic Kenya.
I currently help Create Engaging & Working Solutions for Brands, whether starting or in the game. I do this at Tiskos Kenya, a design business I transitioned to. I am also a DroidconKE organizer and Lead Creative Director, Brand manager at Think Organic Kenya, Senior Design Trainer at Nairobits Trust + A Multidisciplinary Design Consultant, and the Lead Designer at Smart People Africa.
Subscribe to our channel and podcast:
https://linktr.ee/impactmasters
John Mwendwa
LinkedIn: https://www.linkedin.com/in/johnmwendwa/
Twitter: https://twitter.com/jmwendwa_ke
Michael Kimathi
LinkedIn: https://www.linkedin.com/in/michaelkimathi/
Twitter: https://twitter.com/m_k_global
Connect With Us
If you found value in this episode, please subscribe, rate
Support the show
Subscribe & Follow
Check us out at www.impactmasters.io. Subscribe for transformative conversations on YouTube.
Listen Everywhere: Apple | Spotify | YouTube Music | Amazon | iHeart | Buzzsprout
Host: LinkedIn | X Follow Us: X | LinkedIn
View all episodes
By Impact Masters MediaLet us know how we are doing
In this episode, we explore who is John Mwendwa. The who, the where, the how, and the what.
Episode Highlights & Key Takeaways
- What is “design thinking” and how it applies to startups
- Essential design principles for impactful branding
- Balancing aesthetics vs usability in UI/UX design
- Tools and workflows John uses for design projects
- Case studies: design impact in African tech ventures
- Advice for emerging designers and founders on a budget
00:00 — Introduction & guest background
05:20 — Defining design thinking & principles
14:45 — Creative strategy vs brand identity
23:10 — UI/UX: usability, accessibility & aesthetics
31:55 — Tools, workflows, resources
40:30 — Case studies & real-world examples
47:10 — Advice for designers in African tech
53:00 — Wrap up & closing thoughts
https://tiskos.com/
John Mwendwa Biography.
I stand by the words. - "To do everything I can".
I hold the business of design dear having realized how generally it impacts People and relationships. Like all designers I believe design can change the world, I mean it was created by it.
That's why over the years I have been out helping connect business with people. On this, I have worked on development & design projects for some amazing Businesses, Individuals & Startups. I have engaged clients in different fields e.g. Banking, insurance, Fin-tech, E-Commerce, Entertainment, Communities, Education, and several others. Some companies are NCBA, PACE Africa, Smart People Africa, E-merse, DroidconKE, Invent Consulting Ltd., Nairobits Trust, and Think Organic Kenya.
I currently help Create Engaging & Working Solutions for Brands, whether starting or in the game. I do this at Tiskos Kenya, a design business I transitioned to. I am also a DroidconKE organizer and Lead Creative Director, Brand manager at Think Organic Kenya, Senior Design Trainer at Nairobits Trust + A Multidisciplinary Design Consultant, and the Lead Designer at Smart People Africa.
Subscribe to our channel and podcast:
https://linktr.ee/impactmasters
John Mwendwa
LinkedIn: https://www.linkedin.com/in/johnmwendwa/
Twitter: https://twitter.com/jmwendwa_ke
Michael Kimathi
LinkedIn: https://www.linkedin.com/in/michaelkimathi/
Twitter: https://twitter.com/m_k_global
Connect With Us
If you found value in this episode, please subscribe, rate
Support the show
Subscribe & Follow
Check us out at www.impactmasters.io. Subscribe for transformative conversations on YouTube.
Listen Everywhere: Apple | Spotify | YouTube Music | Amazon | iHeart | Buzzsprout
Host: LinkedIn | X Follow Us: X | LinkedIn