Let's Talk Email

Design Systems and Ghost Tables: A Look Inside Email Code


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In this episode of Let's Talk Email, Steven and Jay dive deep into the code to explore the foundations of Email Design Systems. Steven walks us through a live template build using Parcel.io, breaking down the essential anatomy of a robust email—from meta tags and reset styles to modular content blocks.

Then, we explore the concept of Ghost Tables. What are they, and why are they still necessary for taming Outlook? We debate the pros and cons of hybrid coding, discuss how to handle the tricky "Gmail app on non-Gmail account" rendering issue, and share tips on documenting your code for future sanity.

Resources Mentioned:

  • Email Code Example
  • parcel.io
  • Jay's Email Resets
  • Mark Robbins' Good Email Code
  • List of responsive email types
  • How to Target
  • Email Comb
...more
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Let's Talk EmailBy Steven