Most businesses don’t struggle because of their people.

They struggle because the structure was never designed properly.

In this episode, Chris explores why strong businesses are built by designing roles and responsibilities first, then placing the right people into those roles, not the other way around.

Drawing on real client conversations and lessons from Jim Collins’ Good to Great, Chris challenges the idea of “just getting good people” and explains why clarity of structure, roles, and execution is what actually allows people to thrive.