Today you’re listening to the very first bonus episode in the Designing a Strategic Website series. Today we’re talking about designing a strategic navigation. I discuss choosing the right links for your main navigation, strategically leading visitors through your website, designing a footer that keeps people on your website longer, and use for a sidebar and what you should include and leave out.

Tune in for the next six weeks to learn more about designing a strategic website – we’re going to cover a different component or page of your website each week.

Topics Discussed:

• Choosing the right links for your main navigation
• Strategically leading visitors through your website
• Designing a footer that keeps people on your website
• Uses for a sidebar and what to include

Action Steps

1. Update your main navigation with standard link names
2. Remove any links that you don’t need in your main navigation
3. Take advantage of your footer by adding other important links