What if your marketing was unintentionally excluding entire audiences? This week on What the Frac? Live, we’re joined by accessibility and inclusion expert Mai Ling Chan—speech-language pathologist, entrepreneur, and bestselling author—to explore the real meaning of universal design and why accessibility should be baked into every business and marketing plan from day one.

Nicole and Tamara dive deep into:

• Why accessibility is a business advantage (not just a checkbox)

• The 8 actionable steps marketers can take to make content more inclusive

• The myth of the “accessibility overlay” and what really works

• Screen readers, contrast, captions, and design tips you can implement today

• How accessibility improves UX for everyone—not just people with disabilities

• Why representation in branding matters more than ever

• Tools, tech, and thought leaders to follow

Whether you’re building a brand, a website, or a global campaign—this episode will help you think bigger, serve better, and build more inclusive experiences.

#Accessibility #InclusiveMarketing #UniversalDesign #AccessibleDesign #MarketingStrategy #DigitalAccessibility #DEIinBusiness #UXDesign #ContentMarketing #WhatTheFracLive