How Fitting: design a slow fashion business that fits

Designing for Function and Form with Olivia Mason of Olly Designs

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In episode 43, Olivia Mason of Olly Designs talks about how her background as a ballerina and her love of fashion combine to create functional yet beautiful fashion that does it all.

Olivia has a degree in Ballet, Minor in business, and an associates degree in Fashion design. All of these things have led her to create her line Olly, which caters to women on the go who love fashion and feminine details.

In this episode, you’ll learn:
  • How being a dancer influences how Olivia views fashion
  • The gap in the market that Olivia saw in her search for fashion that does it all
  • Why designing for movement is a key to good fit
  • How Olivia overcame the “Why should I be the one to start a fashion brand - what do I have to bring to the world?” doubt
  • Why feedback is so important when designing clothes (or starting a business)
  • How Olivia balances her brand and a full-time job in costume design
  • The difference between designing costumes versus designing ready to wear
    • People and resources mentioned in this episode:
    • Olly Designs website
    • Olly Designs email
    • Olly Designs Instagram
    • Olly Designs Facebook

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      How Fitting: design a slow fashion business that fitsBy Alison Hoenes | women's apparel patternmaker
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