Designing Intelligence: How Artifact Builds AI Products That Actually Work

Guest: Michael Wegmüller, Co-Founder of Artifact
Co-host: Dalith Steiger-Gablinger
Host: Stephan Lendi

What makes a good AI product actually work in the real world? It’s not just about models and infrastructure – it’s about interfaces, intuition, and end-to-end product thinking. In this episode of AI Talk, we delve into Artifact, a fast-growing startup from Switzerland that's helping the next generation of teams turn AI into practical, daily-use tools. We speak to co-founder Michael Wegmüller about what makes AI useful, what most teams still get wrong – and how to build products that go beyond hype.

We discuss:

• What Artifact does and the problems they are solving
• The difference between building AI models and building AI products
• Why UX and integration are often more important than model performance
• Examples of AI in action: Artifact success stories
• Advice for startups and corporates: What to focus on next

Tune in to gain insights into building AI products that truly deliver value.