Some questions we discussed:

Founding Story of Ashling Partners and defining a manifesto that cultivates talent: Don & Marshall share their unique and inspiring founders’ story that led them to the path of finding Ashling Partners. Even before starting the company, they wrote what is known as the “Ashling Manifesto”, which highlighted the key principles that govern the people at Ashling to continuously improve and become a better version of themselves.

Process Mining, creating a frictionless enterprise: Proces Mining by revealing process bottlenecks and efficiencies and allowing to create of an end-to-end process experience is the key component to drive process improvement, optimization, and automation. By getting its own magic-quadrant, it shows a testament to the market that Process Mining is just at the beginning of its growth journey.

The impact of automation on businesses: Automation helps businesses increase efficiency, lower costs, and optimize processes. It allows employees to focus on higher-value tasks, leading to improved job satisfaction and productivity.

The importance of aligning automation with corporate objectives: There is a strong need to ensure automation projects align with a company's broader goals. This approach helps maximize the value and benefits of automation rather than just focusing on short-term cost savings.

The right time to automate: Companies should consider automation when the potential benefits outweigh the costs and risks associated with implementing new technologies. This includes considering the impact on employee engagement and job satisfaction, as well as the overall customer experience.

Balancing automation and human touch: We highlighted the importance of preserving human empathy and interaction in customer experiences while implementing automation. Automation should enhance the customer experience rather than solely focusing on cutting costs or reducing human involvement.

The role of executive leadership: The responsibility for ensuring a successful automation program falls on executive leadership. Leaders need to have the right perspective and focus on the correct KPIs and metrics, prioritizing long-term value creation and customer satisfaction.

The role and promise of Citizen Development Programs:

Enhancing employee and customer experience: The ultimate goal of automation should be to improve employee and customer experiences. This means not only saving time but also delivering greater value and fostering positive interactions that lead to increased customer loyalty and satisfaction.