David Masover is a global sales though leader and sales process expert, he is also the author of several sales books

We discuss :

• The challenges of not having a sales process.
• The risks of leaving your success up to individual sales capabilities.
• The disconnect between the CRM and what’s really happening in the field.
• Designing sales process effectively.
• Defining sales stages in more detail.
• Qualifying components.
• Getting customers to Discovery workshops.
• Putting a timing dimension on pipeline stages.

Learn more about David and his company here https://davidmasover.com/