What does “Be The Standard” actually look like when you’re responsible for an entire football program?

On Episode 54 of Destination Talk, Zach Watkins, head football coach at Washburn University, breaks down the pressure that comes with leadership, the expectations attached to the position, and why culture collapses the moment standards become optional.

Coach Watkins opens up about:

• Earning an opportunity with the Minnesota Vikings
• What NFL environments taught him about preparation
• Leading a program with history dating back to 1890
• NIL and the changing reality of college football
• The disconnect between talent and accountability
• Why some athletes struggle with hard coaching
• Building belief inside a locker room
• What young athletes misunderstand about discipline
• The moments that define a leader when things are not going well

This episode is direct, honest, and centered on the realities of coaching, competing, and leading in modern college athletics.

Watch & Listen On:

• YouTube
• Spotify
• Apple Podcasts
• iHeartRadio
• Amazon Music
• Audible

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