In this episode, we talk with Nicole Campbell, CSR expert, and discuss Part 2 of developing a Corporate Social Responsibility (CSR) strategy, creating your why and what your program is solving for. We discuss how to frame your program around the business problems/issues the CSR Program is solving for, how it aligns your stakeholder priorities and what's your overall program vision.

Topics we discussed:

• What are you solving for and why are you doing this
• Conduct research first
• Solving for the business or CSR Program
• Aligning your "why" with stakeholder priorities
• What does success look like?
• Creating your vision for the program

 

Prefer to read:
https://www.benevity.com/resources/corporate-social-responsibility-articulate

Watch the episode:
https://youtu.be/QLKayMdqDMs