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Developing a Maximum Viable Non-Product (MVNP)
When it comes to validating ideas, conversion optimization tools make you leaner than Lean. You're ultra-lean. You're 45-days-in-a-lifeboat lean. You're hide-behind-a-flagpole lean. Instead of building an MVP, we prefer to build an MVNP: the Maximum Viable Non-Product. Podcast and Transcript.
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By Conversion SciencesWhen it comes to validating ideas, conversion optimization tools make you leaner than Lean. You're ultra-lean. You're 45-days-in-a-lifeboat lean. You're hide-behind-a-flagpole lean. Instead of building an MVP, we prefer to build an MVNP: the Maximum Viable Non-Product. Podcast and Transcript.