In this episode of the Medical Affairs Professional Society's Elevate Podcast series, we speak with presenters of the MAPS 2022 Global Annual Meeting session, “Developing and Executing and Integrated Medical Communications Strategy and Plan.” Topic covered include the planning basics, the evolution of the MedComms planning process, and new considerations for planning. Download the related white paper below. And we hope you will join this session Wednesday, March 23 at 11:30 at the MAPS Global Annual Meeting in New Orleans!