People-First Builders Podcast

Developing Future Talent by Making Trades Attractive with Chad Raymond


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In this episode of the People-First Builders Podcast, host Fletcher Wimbush sits down with Chad Raymond, General Manager and Head of Sales at Henry Company, a subsidiary of Carlisle Weatherproofing Technologies. Chad brings a unique perspective from the supply-side of the construction industry, working daily with builders, contractors, architects, and developers across residential and light commercial markets.

Chad shares what he's seeing firsthand on the front lines of today's labor shortage—how skilled trade shortages are impacting project timelines, business growth, and quality, and why the challenge extends far beyond any single segment of the construction supply chain. Together, Fletcher and Chad explore why attracting younger talent to the trades has become one of the industry's most urgent priorities.

The conversation dives into:

  • Why labor availability—not demand—is limiting growth in construction

  • How builders are adapting to retain skilled trades and reduce work stoppages

  • The real opportunity in skilled trades as a viable, high-earning alternative to traditional college paths

  • The importance of career perseverance, long-term skill development, and "failing forward"

  • Why construction, at its core, is still a people business—and always will be

Chad also reflects on his own career journey, sharing insights on leadership, discomfort as a catalyst for growth, and how serving customers well creates meaningful, mission-driven work.

This episode is a must-listen for builders, suppliers, and leaders who care deeply about developing people, strengthening the workforce, and building a more sustainable future for the construction industry.

🎧 Tune in to hear how making the trades more attractive starts with leadership, planning, and putting people first.

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People-First Builders PodcastBy Fletcher Wimbush

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