Diahann Smith Finds a Win-Win in a Career in Marketing

Overview

In this show, host J.B. Adams interviews Diahann Smith, who currently serves as the Director of Marketing and Business Development for Florida Dairy Farmers. The first half of the show is the Crummer Connections interview that was recorded and broadcast earlier in 2020. The second half of the show is a panel Q&A session with Ms. Smith and selected Crummer alumni and students.

Keywords: marketing, business development, networking, Florida Dairy Farmers, Crummer, Rollins

00:45 Introduction of the Crummer Hour panel, which includes:

Mallory Bliss, current student in EAMBA 37

Kyle Sawyer, current student in EAMBA 37

Clara Mount, MBA ‘20

Gerard Mitchell, MBA ‘18

03:02 Crummer Connections Introduction: In this segment, Diahann Smith describes her current role at Florida Dairy Farmers, her work in marketing and business development, and what she loves about it.

Mentioned in this segment:

Florida Dairy Farmers: https://www.floridamilk.com/

08:08 Backstory: Diahann Smith describes her upbringing in Puerto Rico, including the role models who shaped her approach to business and her relocation to Florida.

16:15 Early Career: Diahann Smith describes her early career, including her transition from an interest in pharmacy into marketing.

Mentioned in this segment:

Orlando Sentinel: https://www.orlandosentinel.com/

20:40 Crummer Experience: Diahann Smith provides insight into the reason she chose to pursue an MBA, shares advice for current students, and reflects on how her Crummer MBA shaped her career.

Mentioned in this segment:

Crummer Graduate School of Business: https://crummer.rollins.edu/

30:35 Host J.B. Adams welcomes Diahann Smith to the second half of the show and introduces her to the Crummer Hour panel.

32:45 Diahann Smith answers questions about the Florida Dairy Farmers and Florida milk.

Mentioned in this segment:

Florida Dairy Farmers Sustainability Goals: https://thebusinessdownload.com/the-sunshine-state-mooves-toward-higher-dairy-production-and-sustainability/

34:55 Diahann Smith answers questions about advice for job seekers, including how to find a company that is a good fit for the job seeker.

Mentioned in this segment:

LinkedIn: https://www.linkedin.com/

40:39 Diahann Smith answers questions about leadership, addressing the transition from being an individual contributor into a management role.

45:05 Diahann Smith answers questions about personal and professional development, sharing her philosophy about continuous learning and providing advice to other professionals.

Books mentioned in this segment:

Good to Great by Jim Collins: https://amzn.to/2LhmXjA

As an Amazon Associate, Victor Media Group earns from qualifying purchases.

53:24 Diahann Smith answers questions about adapting to crisis or challenging situations, sharing some insight into how Florida Dairy Farmers responded to the COVID pandemic.

Guest Info

https://www.linkedin.com/in/diahann-smith-29095619/

Credits

Production by Victor Media Group, Inc. https://victormediagroup.co/

Creator / Host: J.B. Adams

Executive Producer: Gerard Mitchell

Sound Editing: Aaron Trnka

Production Assistance: Kyle Sawyer