A new broadcasting policy removes the 40-episode limit, creating opportunities for long dramas.

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《English Translation》

优子: Teacher Liu, I saw the news that Chinese TV dramas are no longer limited to 40 episodes. Is that true?
刘娜: Yes, that’s part of the new 'Broadcasting 21 Rules'. From now on, TV dramas can be longer and don’t have to be split into two seasons.
优子: Wow, so there might be more long dramas like 'Empresses in the Palace'?
刘娜: Possibly. But nowadays people care a lot about 'filler dramas', so the story still has to be engaging. Longer doesn’t always mean better.
优子: I understand. If the story is good, viewers will enjoy long dramas, right?
刘娜: Exactly. As the saying goes: 'Length is not the problem, the story is the key.'
优子: I think that’s great. I love historical dramas, and if they can air completely, I won’t have to wait so long!
刘娜: Yes, that way viewers can be more immersed, and creators have more space to tell the story well.