Dianne Glavaš

In this episode, I’m sharing what I wish I knew in my 20s about career success, career development and long-term career growth. It’s the three career lessons I wish I knew earlier in life, and the mindset shifts that would have changed how I approached my professional growth.

If you're in your 20s, building your career or thinking about your next professional move, these are three important lessons about ambition, career capital and creating long-term opportunities that I wish I'd understood sooner.

Looking back on my 20s, I was ambitious, qualified and focused on achieving my next goal. But what I hadn't fully grasped was that career success isn't just about getting promoted, collecting qualifications or moving on to the next opportunity. It's about building something that gives you more options, leverage and freedom over time.

Here are the 3 career lessons I wish I knew in my 20s:

1. Create Career Capital
: Why developing rare and valuable skills is essential for long-term career success. Inspired by Cal Newport's So Good They Can't Ignore You, I explore how specialised skills can create greater career opportunities, autonomy and flexibility.

2. Build Your Leverage
: How to recognise opportunities and make better use of your existing skills, experience and resources. Drawing on Naval Ravikant's The Almanack of Naval Ravikant, I explore professional leverage and building a personal brand that creates opportunities.

3. Make Future Self Plans: 
Why setting goals isn't enough to create the career and life you want. Inspired by Benjamin Hardy's Personality Isn't Permanent, I explore future-self thinking, identity shifts and making present-day decisions that align with your future ambitions.

If I could give my younger self career advice, it would be this: stop chasing the next milestone and start building something that compounds over time.

Whether you're looking for career advice in your 20s, personal development lessons, professional growth strategies or inspiration for your next chapter, I hope these reflections help you approach your career differently much earlier than I did. Stop chasing. Start building.

NEXT EPISODE:

What I Wish I Knew in My 20s: 3 Personal Development Lessons.

0:00 What I Wish I Knew In My 20s Intro

3:11 Build Career Capital

6:45 Build Your Leverage

12:25 Make Future Self Plans

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

In this episode, I’m sharing what I wish I knew in my 20s about career success, career development and long-term career growth. It’s the three career lessons I wish I knew earlier in life, and the mindset shifts that would have changed how I approached my professional growth.

If you're in your 20s, building your career or thinking about your next professional move, these are three important lessons about ambition, career capital and creating long-term opportunities that I wish I'd understood sooner.

Looking back on my 20s, I was ambitious, qualified and focused on achieving my next goal. But what I hadn't fully grasped was that career success isn't just about getting promoted, collecting qualifications or moving on to the next opportunity. It's about building something that gives you more options, leverage and freedom over time.

Here are the 3 career lessons I wish I knew in my 20s:

1. Create Career Capital
: Why developing rare and valuable skills is essential for long-term career success. Inspired by Cal Newport's So Good They Can't Ignore You, I explore how specialised skills can create greater career opportunities, autonomy and flexibility.

2. Build Your Leverage
: How to recognise opportunities and make better use of your existing skills, experience and resources. Drawing on Naval Ravikant's The Almanack of Naval Ravikant, I explore professional leverage and building a personal brand that creates opportunities.

3. Make Future Self Plans: 
Why setting goals isn't enough to create the career and life you want. Inspired by Benjamin Hardy's Personality Isn't Permanent, I explore future-self thinking, identity shifts and making present-day decisions that align with your future ambitions.

If I could give my younger self career advice, it would be this: stop chasing the next milestone and start building something that compounds over time.

Whether you're looking for career advice in your 20s, personal development lessons, professional growth strategies or inspiration for your next chapter, I hope these reflections help you approach your career differently much earlier than I did. Stop chasing. Start building.

NEXT EPISODE:

What I Wish I Knew in My 20s: 3 Personal Development Lessons.

0:00 What I Wish I Knew In My 20s

Intro 3:11 Build Career Capital

6:45 Build Your Leverage

12:25 Make Future Self Plans

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

We’re talking how to become more interesting and build a memorable personal brand by paying attention to the little things that make you unique. Discover how your interests, hobbies, personal rituals, distinctive tastes and everyday experiences can help make your personal brand less boring.

Your personal brand is more than your professional achievements, expertise or reputation. It's also the person people come to know through your interests, perspectives, preferences and the seemingly insignificant details that reveal who you are.In this episode, I explore how to make your personal brand more interesting by turning everyday experiences into memorable moments. From developing distinctive interests to sharing your personal rituals, these small details can help you build a personal brand that feels multi-dimensional, relatable and recognisable.

In this episode, you'll learn how to:

- Become more interesting by exploring the interests and experiences that make you unique.

- Build a memorable personal brand beyond your professional expertise.

- Identify the personal details, hobbies and rituals that make you distinctive.

- Use micro moments to create memorable patterns in your personal brand.

- Develop your cultural capital through your interests, tastes and experiences.

- Share more of your personality in conversations, professional settings and social media content.

- Make your personal brand more relatable, recognisable and memorable over time.

You don't need a major reinvention to create a more interesting personal brand. Sometimes, it's about noticing what already makes you different and finding natural ways to share it with the world.

Because the most memorable personal brands aren't just built on what you do. They're built on the person people come to know along the way.

0:00 Personal Brand Micro Moments Intro

3:27 Routines & Rituals6:58 A Few Famous Faces

12:19 Micro Moments to Memorable Patterns

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

Let’s talk to develop a signature personal brand voice, rebrand your professional identity and reinvent the way you communicate. Learn how to refine your tone of voice, improve your communication skills and build a distinctive personal brand that people recognise, trust and remember.

Your personal brand is more than your expertise, achievements or professional reputation. It's also how you communicate, the words you choose and how people experience you through your tone of voice.

Whether you're looking to rebrand yourself professionally, reinvent your personal brand or refine an established identity, developing a signature verbal style can help you communicate with greater clarity, confidence and personality.

In this episode, you'll learn how to:

• Define your personal brand tone of voice using four distinctive personality traits.
• Develop a signature verbal identity that reflects your values, personality and aspirations.
• Identify the nuances of your communication style, including what feels on-brand and off-brand.
• Build a personal word bank to refine your vocabulary and make your language more distinctive.
• Improve your articulation, vocabulary and public speaking skills through practical exercises.
• Use ChatGPT to develop a personalised tone of voice guide for your personal brand.

If you're ready to rebrand, reinvent yourself or elevate your professional presence, these personal branding strategies will help you express yourself more intentionally and stand out for the right reasons.

From choosing more precise words to practising public speaking and refining your communication style, discover how to make your personal brand more recognisable through the way you speak and write.

Because it's not just what you say. It's how you say it.

0:00 Your Verbal Personal Brand Intro

2:29 Define Your Tone of Voice

4:57 The Verbal Nuances

9:24 Building a Word Bank

11:50 Elevate Your Verbal Identity

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

Want to build a personal brand that stands out? You don’t need to create more content — you need a smarter content strategy. In this episode, I’m breaking down the five fundamentals of content strategy that can help you build a recognisable personal brand, create with intention and make your content work harder.

Whether you’re building a personal brand, growing as a creator or establishing your reputation as a professional, these content strategy fundamentals will help you move beyond posting for the sake of posting.

Using megacreator Nara Smith as an example, we’ll explore how a clear set of content pillars, recognisable formats and a consistent publishing strategy can turn individual posts into a cohesive personal brand.

In this episode, you’ll learn:

• How to define your content pillars: Choose 3–4 core themes you want to be known for, so your content has direction without boxing you in.
• How to choose content formats: Discover how to communicate your ideas in different ways across platforms while keeping your personal brand recognisable.
• Stock and flow content strategy: Balance evergreen content that builds value over time with timely content that keeps you relevant.
• Document, don’t just create: Use your existing interests, experiences and everyday life as inspiration for content that feels natural to you.
• How to build a sustainable content cadence: Create a publishing rhythm you can maintain, rather than chasing constant output.

The goal isn’t to copy a megacreator. It’s to understand the strategy behind a memorable personal brand and apply those principles to your own world — whether you’re a creator, entrepreneur or corporate professional.

Because an effective content strategy isn’t about being everywhere or posting endlessly. It’s about being intentional, recognisable and remembered.

0:00 Basic to Basics Content Intro

2:36 Content Pillars

4:27 Content Formats

15:08 Stock & Flow Strategy

19:02 You Are the Content

24:19 Commit to A Cadence

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

How to build a personal brand people trust starts with knowing how to sell yourself, communicate your value and demonstrate credibility. In this episode, learn how to sell yourself to anyone - recruiters, clients, customers or partners - strengthen your personal brand and build instant credibility through four practical personal branding strategies.

How do you make people trust you, recognise your value and see you as the right person for an opportunity?

Whether you're building your personal brand, applying for a job, preparing for an interview, pitching to clients or improving your professional reputation, how you communicate your value matters.

In this episode, I'll share how to build a stronger personal brand, improve professional communication and make your experience, skills and achievements more persuasive.

You'll learn how to:

• Communicate your value: Turn vague claims into specific proof points that demonstrate your expertise, experience and results.
• Use the halo effect: Understand how first impressions influence perceptions of competence, confidence and credibility.
• Build trust through social proof: Use qualifications, testimonials, awards, partnerships and professional associations to strengthen your personal brand.
• Connect hearts and minds: Combine evidence of your expertise with empathy and emotional intelligence to communicate more persuasively.

Effective personal branding isn't about bragging, humblebragging or constantly promoting your achievements. It's about showing people why they can trust you, what makes you valuable and how you can help them.

Whether you want to improve your resume, LinkedIn profile, professional bio, personal brand strategy or communication skills, these techniques will help you present yourself with greater clarity, confidence and credibility.

Remember: anyone can claim to be good at what they do. The difference is knowing how to prove it.

0:00 Sell Your Personal Brand intro

2:07 Value Tagging & Proof Points

10:12 The Halo Effect

12:02 Borrowed & Earned Trust

15:17 Heart & Mind Connection

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

How to actually build an authentic personal brand — without simply being told to “be yourself.” In this episode, I’m rethinking what authenticity in personal branding really means and how you can build a personal brand that reflects who you are, what you value and who you’re becoming.

An authentic personal brand isn’t necessarily about reinforcing the version of you that other people have always known. Personal branding can be an opportunity to explore different sides of your identity, express more of your personality and become more of yourself.

I’m sharing 5 ways to build a more authentic personal brand, including rethinking authenticity, unlocking your alter ego, overcoming your inner censor, sharing more of your “off-stage” self, and creating a visual and verbal identity that actually feels like you.

In this episode, we explore:


• What authenticity really means in personal branding


• Why “just be yourself” may not be enough


• How an alter ego can help you access more of your potential


• How to overcome the inner censor that keeps you playing small


• Why your hobbies, interests and experiences can strengthen your personal brand


• How your clothes, visual identity and voice can help you embody who you want to become


• Why an authentic personal brand doesn’t have to look like the person others have always known

Building a personal brand doesn’t mean becoming someone you’re not. It can mean letting go of the labels that no longer fit and giving yourself permission to express more of who you really are

.Your personal brand doesn’t have to reinforce who you’ve always been. It can reveal who you’re becoming.

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

How to achieve your goals and your biggest ambitions often comes down to more than simply setting goals. In this episode, I’m sharing 6 goal-setting and planning strategies I keep coming back to for making meaningful progress and turning ambitious ideas into action.

From thinking five moves ahead to working in 12-week years, these goal-setting strategies offer different ways to approach your new year reset and goal setting. I’ll also explore yearly themes, the 10X Rule, keystone goals, and the idea of replacing traditional goal setting with tiny experiments.

If you’re wondering how to achieve your goals, make bigger progress or finally move towards an ambition that feels just out of reach, these ideas give you different frameworks to experiment with. Whether you’re working towards a career goal, creative ambition, business goal or personal milestone, the right strategy can change how you approach the journey.

You’ll discover:


• How to think in your next five moves rather than committing to a rigid five-year plan for your goals


• Why 12-week planning can make big goals feel more achievable


• How yearly themes can help you focus your goals without trying to do everything at once


• Why thinking bigger can change the actions you take toward your goals


• How one keystone goal can create a ripple effect across your life


• Why tiny experiments may be a better approach to your goal-setting when you’re unsure what you actually want

There’s no single right way to set goals or achieve your biggest ambitions. The best goal-setting strategy is the one that helps you create clarity, take meaningful action and keep moving forward. So choose your own goal-setting adventure.

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

How can setting standards make your personal brand more memorable? In this episode, I explore how personal branding goes beyond what you say about yourself — and how the standards you consistently set, communicate and deliver can shape how people experience and remember your personal brand.

Your personal brand is influenced by how others perceive you, but you can control many of the behaviours and standards that contribute to that perception. From communication and customer service to professionalism, creativity and the small details of your brand experience, your standards can become part of your brand promise.

In this episode, we explore:

• The difference between lead and lag indicators — and why focusing on what you can control can strengthen your personal brand


• How to establish clear personal brand and service standards


• The difference between meeting expectations and creating a memorable experience


• How “surprise and delight” can help you go beyond the bare minimum


• Why setting creative rules can improve consistency, creativity and differentiation


• How your standards can become part of what makes your personal brand distinctive


• When to break your own rules and reimagine the way you work, communicate and deliver

Building a memorable personal brand isn't necessarily about doing more. It's about being intentional about the experience you create.Set the minimum. Raise the standard. Create moments people remember.

0:00 Beyond the Bare Minimum Intro

2:30 The Lead Indicators

5:07 Surprise & Delight

8:57 Set Creative Rules

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

If you’re growing your YouTube channel, podcast, Substack or building your personal brand on other social media platforms, let’s talk creative advice, creativity tips or ways to stay motivated and consistent with your creative work. In this episode, I’m sharing 8 pieces of creative advice I keep coming back to — ideas that have shaped how I create, work and stay committed to the creative process.

From “create before you consume” to the power of one hour a day, these creative habits and ideas are reminders that creativity isn’t simply about waiting for inspiration. It’s about creating consistently, building momentum and continuing to make the work.

In this episode, I explore:

• Why you should work on your personal brand, not just in it
• How creating content can become a form of leverage for your personal brand


• Why “create before you consume” can change your creative routine


• The power of keeping the creative chain going


• Why you should ship creative work instead of waiting for perfection


• How one hour a day can compound into meaningful creative progress


• Julia Cameron’s Morning Pages and Artist Dates


• How understanding your unfair advantage can help you find your creative edge

These are the creative reminders I return to when I need more motivation, consistency or a fresh creative perspective — whether I’m writing, creating content, building my personal brand or simply trying to make something new.

Creativity is a practice. You don’t always need more inspiration. Sometimes you just need to keep creating.

0:00 My Favourite Creative Advice Intro

1:50 Work On, Not In 4:30 If you can’t code, create

6:33 Create before you consume

9:51 Become a ‘Chain Smoker’

12:15 Ship Creative Work15:18 The 1 Hour Rule

17:33 Morning Pages & Artist Dates

20:24 The Unfair Advantage

👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG