Europe is not a monolith. Reaching out to any of its 44 countries — with their various cultural differences — can seem daunting. Luckily for us, Kata Nyitrai, the Head of the Global Head of Sales Development at Meero, has simplified the process. Kata gives Jeremey tips on improving the success rate of cold outreach by paying attention to differences in language and culture in Europe — but also includes tips for Latin America and the Middle East! Visit SalesLoft.com for show notes and insights from this episode.