Google is known for its services on the outer side however, if you believe in looking beneath the layers of service, they are GIANTS because they always believed in the User Experience which is the ACTUAL tool to Engage the Users coming on to your website/webpage. 

We still remember when Yahoo.com and Google.com were the only two search engines that were dominating the web world where YAHOOOO!!! had this login panel, and news section, and adverts, and weather and what not on it's web page and then you see Google.com, the simplest Web Page ever, You log in to Google.com and all you see is "THE SEARCH BAR" that's it... 

Minimalism has been their KEY ever since they had started... 

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Massive Thanks!

The 10x Team

www.10xSolution.com