This is the first interview of Digital Chatter with Andy Cabistan, an entrepreneur and business go-getter.

Eric: Hello and welcome everyone to the Digital Chatter Series. Today I have a good friend of mine, Andy Cabistan with me. Everyone say hello to Andy.

Andy: Hello hello!

Eric: All right, so, Andy you are an entrepreneur. You are literally in the thick of everything right now. You have a small business with big hopes and dreams and it's all based around communication and helping businesses communicate better internally which will externally benefit them so any tell me a little bit about your background and how you got started with this.

Andy: Right. So first of all for having me Eric. I have always been passionate about helping people communicate effectively. Communication, storytelling, teamwork, leadership all those things combined I think you can make magic with that. It started through different experiences as it started with me growing up in Costa Rica understanding how different cultures communicate. In Costa Rica we have a lot of people from all around the world that come and visit. It's the biggest most friendly environment and understanding the the styles, the different cultures will bring to a country and then you will learn from them and then later on moving to America, experiencing and seeing how people communicate in a different culture, in the American culture. And then in college being involved with many, many organizations like The Student Government, like Human Rights Organizations, and seeing how everybody will work together as a team towards the same missions to accomplish something, right. And that flow of getting something accomplished, a goal, a mission, there has to be a perfect flow of communication.

Andy: So later on I became an entrepreneur. I started another company, Culture Me, that you may remember and that was a little mobile app for delivery services but that product didn't really work out. But during that time I met two awesome guys who are the founders of a branding company called Focus Lab and they do design they do branding for big companies and they had this tool that they were using for their team and their clients called DiSC and this is a behavioral tool that shows people how they communicate and behave with others in a way that makes sense to them. So they saw so much value using this that they realize, "hey we would love to figure out a way to create more materials and more tools to help people in different companies in different environments work better together, communicate better together."

Andy: So they brought me aboard. They said, "hey Andy, we are looking for somebody else. We're looking for a third partner and we want to make this happen."

Andy: So I came on-board and pretty much we joined the same feel over hey we want to help people communicate effectively we want to see teams collaborating effectively. And then we started our company and the name of our company is Watson Works.

Andy: So that's pretty much all of my story. It has honestly been in my heart for many years. But thankfully a year ago we started doing something to actually solve this problem of people just just can't communicate sometimes.

Eric: Sure, you know, in fact that's actually the number one thing when a CEO is asked you know what do you think your business needs to do better. The number one thing is communication. I mean time and time again. Over 90 percent of CEOs will say that's the number one thing. So I mean you're literally taking on a a huge issue that exists across the board. I mean this is small, medium, large enterprise companies deal with this communication issue and just give me an example of some of the issues that some of your clients experience.

Andy: Yes so something that happens that it happens very often is that we all have different w...