Blair has over 25 years’ experience in the financial services industry, largely focused on insurance in New Zealand, Asia Pacific and the United Kingdom. In this episode he talks to us about Tower’s transformation to be a customer-focussed and digital first insurer that leverages data to provide simple and rewarding experiences for customers.

The transformation has seen the Tower business turn around and deliver continued profit growth. They have modernised their many legacy systems and simplified complex product offerings. Tower’s digital and data strategy is laying the groundwork to reshape the way they deliver insurance in New Zealand and the Pacific and it is all based on their relentless focus on customers.