Daimler has won the Digital Leader Award in the category „Envision Strategy“. Jury member Carlo Velten tells you about the reasons behind the decision.

Digital Leader Award: How Daimler combines tradition and transformation in practice

In Daimler’s online magazine, we want to talk about the people behind this company. Our focus is on three points: Firstly, we want to deal with topics that are relevant for society, relevant in terms of technology or relevant in terms of our strategy. Secondly, we want to show the many faces that Daimler is made of. And thirdly, we want to explain what this company does – and why it does so. You could even go as far and say: If our website with its daily news is something like a Daimler newspaper – then the Daimler Magazine is our weekend supplement.

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Digital Leader Award: How Daimler combines tradition and transformation in practice

Digital Leader Award: How Daimler combines tradition and transformation in practice