Breaking into the food and beverage industry is difficult during the best of times. With the added challenges of COVID-19, it can prove to be exceptionally more difficult. Despite these challenges, Marie Pierre Faye has adapted her beverage business, Faye Beverage, swiftly to successfully continue serving customers the exotic flavours of hibiscus flowers and fresh fruits from West Africa. Thanks to a strengthened digital strategy and a passion for sharing all that her West African culture has to offer, Marie has managed to build a successful and delicious juice business. Marie’s story is one of adaptability, courage, and enthusiasm.