Join us in this month's webinar, Jason Hsieh explores the future of toy marketing, focusing on AI and digital tactics for success. Jason, a serial entrepreneur with a background in e-commerce, and owner of LakiKid and Toy Launch, shares insights on leveraging AI to enhance marketing strategies for toy brands. He discusses the pivotal role of AI in personalization, engagement, and creating immersive experiences for customers. He also presents real-life examples and case studies, alongside practical tips on using platforms like ChatGPT, Canva, and Descript for effective content creation and optimization. He emphasizes the importance of adaptation and continuous learning in AI to stay competitive. Additionally, Jason shares his personal journey that led him to the toy industry, highlighting his passion for creating inclusive toys for children with special needs.

⭐️ Highlights:

00:00 Introduction to Toy Business Unboxed

00:43 Webinar Kickoff: Future of Toy Marketing

02:20 Jason Hsieh's Journey and Background

03:28 Challenges and Solutions in the Toy Industry

05:19 Toy Launch and Digital Marketing Strategies

07:44 AI in Toy Marketing: Tools and Techniques

21:21 Content Creation and Podcasting with AI

32:39 Custom GPT and Final Thoughts

33:56 Conclusion and Contact Information

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