What is the difference between digital transformation and IT enabled organisational transformation, and does it matter anyway?

In this podcast David interviews a team of researchers who recently published the results of a series of studies looking at the differences between digital transformation and IT enabled organisational transformation. 

They also explore the impact this different makes to organisations... and it is quite profound. 

For full notes, references, researcher profiles and transcript go to: https://www.oxford-review.com/digital-transformation-difference/