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Title: Digitalisation

Author: IntroBooks

Narrator: Andrea Giordani

Format: Unabridged

Length: 49 mins

Language: English

Release date: 08-09-17

Publisher: IntroBooks

Genres: Science & Technology, Technology

Publisher's Summary:

What we need to do is to envision the digital future of your business. Without a compelling vision of where you are going and why it is imperative, you will probably be painting race stripes on a 20-year-old Chevy. What assets will be valuable in a digitally transformed business? How can you transform customer experience? Internal operations? Your business model? How can units work differently - and work together differently - in a more connected way? Look at the media industry. It has been completely transformed by digital technology. Some are putting their toes in the water. A few have jumped in and find they aren't drowning. They are reaping huge results.

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