We deep dive into Marc Abergel's article about what happens when one of fashion’s most poetic minds inherits the keys to a cultural empire? In this 13-minute episode, we unpack Jonathan Anderson’s appointment at Dior — not as just another creative director move, but as the start of a new artistic mandate.From storytelling sovereignty to cinematic imagination, Dior isn’t just hiring talent — it’s rewriting its role as a cultural institution. This is Anderson’s moment to turn the Maison into a mythmaking force beyond fashion.Tune in for a blueprint of how luxury must evolve: less content, more meaning. Less campaign, more culture.

• “Dior doesn’t need a new look. It needs a new voice.”
• “Anderson is not just a designer — he’s a narrative architect.”
• “Luxury is no longer about owning the product. It’s about owning the frame.”
• “The future of fashion isn’t on the runway — it’s in the screenplay.”
• “If LVMH is an empire, Dior must now become its cultural parliament.”