Design and Innovation Podcast

DIP | S2 | Ep. 7 | The Role Design Research Plays in Product Market Success (with Susan Onigbinde)


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On this episode, Susan shares the role Design Research plays in ensuring products are successful in the market. She also breaks down how companies seeking to adapt Design Research for growth can do so such that they exploit every possible value they can get to push them closer to their company's goals.
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