Shopify Happy Hour

Direct Mail for E-Commerce + BFCM Marketing Tips with Drew Sanocki of PostPilot


Listen Later

Episode 3 of the Shopify Happy Hour features Drew Sanocki, e-commerce veteran and CEO of PostPilot, the #1 direct mail app on Shopify. 

During this episode Drew shared tips including: 
 - the most valuable direct mail campaign types
 - why coupon codes aren't as important as you think
 - how to "prove" performance through appropriate audience targeting 
 - Black Friday / Cyber Monday strategies that work
 - what brands are doing to get ready for 2025

And LOTS more...all shared over a Bulleit Old Fashioned and Manhattan.

Products and brands mentioned during this episode:

  • Bulleit Whiskey
  • More Labs
  • PostPilot 
  • Dr. Squatch 
  • Taylor Stitch  
  • How Brands Grow by Byron Sharp
  • Top Grading by Bradford Smart
  • Database Marketing by Kevin Hillstrom 
  • Drilling Down by Jim Novo 
...more
View all episodesView all episodes
Download on the App Store

Shopify Happy HourBy Dan Cassidy