97% of businesses have never used direct-response marketing! Using "incentives" & why they are an important ingredient in anyone's marketing is important for business growth and consumer engagement.

Listen to John Dwyer speak with Favour Obasi-ike on how to get better at direct-response marketing.

Learn more about John: https://theinstituteofwow.com/about/

Case Studies that demonstrate this mantra are at https://theinstituteofwow.com/case-studies/

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PROMO: Welcome to the Podcast Growth Academy 🎉 where I go through the first LIVE! class on Clubhouse Audio. We will have 20 hours of audio + video content by the end of May 2024. Get all the episodes in the academy ⁠⁠⁠here⁠⁠⁠!

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