As hunters grow old, we need more of the younger generation to step up and continue. John and Keagan Zelko of the family-oriented TV show, Hardcore Generation TV, are on a mission to encourage more young people to discover deer hunting. They share about the reasons and the philosophy on why they hunt and how they talk about their experiences to others. Touching as well on the impact of social media, they give their insights on how they use it to spread the word on hunting.